the write wedding recently caught up with Ramsey Soudah, owner and founder of WedClean - specialist hand-wash wedding dress cleaning service, and wow does he have an interesting story about how his business came about!
Now, getting into the wedding world is usually a passion project, but for Ramsey, he accidentally fell into it... and then, like a romance movie, fell in love.
Starting off his working life in the world of bus, coach and truck driving, Ramsey told me that he changed careers and became a small business advisor helping small to medium businesses get set up, assisting with everything from marketing to social media. His tumble into the wedding industry came about when he helped a lady who owned a care home open up her first Bridal Boutique. She loved the service she received and he got recommended from there and before he knew it he had helped to set up over 15 bridal shops all over the UK.
Going on through his story, Ramsey went on to say once he was very well acquainted with wedding dresses, he decided to open up his own bridal boutique and won ‘Most Popular Bridal Shop in the UK’ two years running. And with all good stories, a tale of love slips in (and we all know that here at the write wedding we love romance; who doesn't in the wedding world?) and whilst Ramsey had his boutique a girl walked in looking for a job and on the spot, making a job role up, he hired her... and fell for her all at the same time. A couple of years later they continued the wedding bubble and were married and ran the shop together. Unfortunately they aren’t together anymore but with a beautiful twist in the tale, they are best friends and still hear from each other every day.
Ramsey went on to say that he gave her the boutique after their split, letting her continue to follow her dreams while he had some ideas on another area of the wedding industry - not selling wedding dresses, but cleaning and preserving them. Expressing that when he owned the boutique he was often left feeling disappointed with the way in which some dry cleaners were returning dresses to the brides, he decided there must be a better way. And using his own sample dresses, and five years of experimenting later, he was confident enough to offer the service of hand cleaning to his first customer... and four years on from that he's cleaning, on average, 900 dresses a year!
"I am so passionate about getting every single pin prick of dirt off these dresses and I get more upset than my customers do if I can’t!" Ramsey Soudah
Now as many brides will know, the thought of leaving your beloved dress in the hands on a stranger can feel very scary, so Ramsey was telling the write wedding that when building his business he wanted to make sure his customers felt at ease, and with determination and pride comes success, as he now finds that his customers often comment that they feel confident with his services as he's an ex bridal boutique owner, the dresses are hand-cleaned not dry cleaned, they're personally collected and returned, and of course, they can tell he's passionate about his work.
"I will clean over and over and over, as many times as it takes and using all the exclusive methods and solutions available to me to get these dresses looking brand new!" Ramsey Soudah
We think you'll agree that this little story is such a gem, and in his own words, "I've come from long distance truck driver to the UK's only unique wedding dress cleaning expert - and I'm a bloke!"
What a great business story.
Some highlights of Ramsey's business WedClean - Hand-clean only No harsh chemicals Eco-Friendly practices Personal collection Contactable 9am-10pm, 7 days a week Will take on any wedding dress and specialises in vintage gowns Also offer a repair service and preservation service
Contact Ramsey at WedClean
Visit the WedClean website - https://wedclean.co.uk
If you’d like to hear more about Ramsey, his business and get to know the ins and outs of Ramsey as the owner and founder of WedClean check out his Meet The Maker post he did with us at the write wedding here.